Larkly's Suncare Shines at a Rainy Lacrosse Tournament
Larkly Suncare embarked on an epic journey, driving 12 hours through the night, stopping halfway, and finally arriving at a lacrosse tournament on a freezing and rainy Saturday. Yes, you read that right - a sunscreen brand making its mark in less-than-sunny weather. It was an adventure filled with unexpected twists and turns, but we made the most of it and had a fantastic time promoting our mineral powder sunscreen.
We quickly set up shop in the village area, where we attracted the attention of several teenagers. This led to interactions with high school girls who were curious about our product and had the opportunity to entertain the girls with some games whilst talking about what we love most - sunscreen! It turned out to be an excellent opportunity for brand recognition and skincare education among young teenage girls.
What did they 💚 about Larkly?
"What about the top of your feet when wearing flip flops or slides? Never thought of that."
Larkly's innovation extended to areas they hadn't considered before. Ensuring sun protection for the tops of their feet while enjoying open-toed footwear turned out to be a game-changer they absolutely loved.
By the end of the weekend, we had connected with people from six different states and 120 different teams. These lacrosse enthusiasts now know about Larkly and our incredible mineral powder sunscreen. Our main goal was to not only show them how great and easy Larkly is to apply but to educate them on the importance of applying sunscreen on a daily basis. Many moms who were there had skin cancer or spots that had to be removed due to sun damage and they struggled to enforce the importance of wearing sunscreen to their kids because lotion based sunscreen was extremely inconvenient and difficult to apply. So Larkly was a huge game changer for them!